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Quick
Jump to Questions About:
Member Account Activation
On-Line Facility Promotion
Accepting Golf Club Trade-Ins
Liquidating
Golf Clubs
Liquidation Values
Golf Retirement Plus
Contact Info
Questions
About Member Account Activation:
Q. What are the minimum requirements for my facility
to be a member of the PGA Trade-In Network?
A.
A facility must employ at least one PGA Professional of any PGA of America
member classification to be a member of the PGA Trade-In Network.
Q. Is there a cost to activating my PGA
Trade-In Network member account?
A. NO! Activating your PGA Trade-In Network member account is
absolutely FREE. Once you have activated your account, you can access
all of the FREE resources of the PGA Trade-In Network including the Liquidation
Tool, Condition
Grading Assistant, point-of-sale signage and even a hard copy of the
Liquidation Values. For a one-time set-up fee of $99, you may also elect
to have your authorized trade-in facility promoted on-line on the
PGA.com Value Guide, complete with a custom Facility
Spotlight Page (an entire web page dedicated to your authorized trade-in
facility). Top-of-list, Premium Positioning is also available to encourage
more PGA.com Value Guide users to click and visit your authorized trade-in
facility. Learn More
Q.
Can a private
golf course benefit from membership in the PGA Trade-In Network?
A.
Absolutely!
Even private clubs who do not allow the public to traffic their facility
will benefit from membership in the PGA Trade-In Network. Like any other
consumer, members of private golf clubs have choices on where they shop
for golf equipment. Becoming a member in the PGA Trade-In Network is a
great way to further the private club's cause of attracting membership
to shop in, and be loyal to, the club's pro shop, rather than an alternative
retail shop. Most importantly, private facilities that accept trade-ins
empower their membership to buy more new golf clubs, more often and more
affordably from year to year.
Q. I
sell used golf clubs in my shop, so why should I join the PGA Trade-In
Network?
A.
Membership in the PGA Trade-In
Network, and particularly having your facility promoted on the PGA.com
Value Guide, will allow you to grow your business by increasing customer
traffic to your shop, and therefore driving increased trade-ins and sales
in your shop. In addition to re-selling the used golf clubs in your shop,
you have the option (and safety net) of liquidating them to the PGA Trade-In
Network at fair market values based on the PGA.com Value Guide. You can
liquidate all types of new and used golf club inventory at fair market
values, including trade-ins, rentals, demos, overstocks and even personal
use clubs. The on-line Liquidation Tool is quick and easy to use, and
even provides you with a pre-paid UPS Ground shipping label and detailed
packing slip to ship the golf clubs.
Q.
I
do not accept trade-ins in my shop, so why should I join the PGA Trade-In
Network?
A.
You should join because the PGA Trade-In Network empowers you to now begin
accepting trade-ins risk-free, with minimal additional time and resources
required. Accepting trade-ins is now risk-free for you because the PGA
Trade-In Network guarantees you the fair market, MID trade-in value from
the PGA.com Value Guide via the
liquidation outlet. Therefore, you can accept trade-ins at the same fair
market value that you liquidate them, deliver enhanced customer service,
and sell more new equipment, in the process.
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Questions
About On-Line Facility Promotion:
Q. Why
should I pay $99 to promote my facility on the PGA.com Value Guide?
A. The
one-time set-up fee of $99 gets your facility exposed to the millions
of trade-in and purchase-minded consumers who visit the PGA.com
Value Guide. Nearly 80% of PGA.com Value Guide visitors are researching
a planned purchase, and over 15% of them do a zip code search for local
PGA Trade-In Network facilities, so you want to have your authorized trade-in
facility on the list to drive incremental traffic, trade-ins and sales
to your facility. Contact
us to find out how many facility searches have been done already
in your area.
Q. What
is Premium Positioning on the PGA.com Value Guide?
A.
Premium Positioning guarantees you placement above all non-Premium Positioning
facilities for any zip code search within 50 miles of your facility. Premium
Positioning affords you higher visibility, more exposure and more potential
traffic driven to your shop. Premium Positioning is available to you in
half year and full year subscription levels.
Q.
What
is a PGA Trade-In Network Facility Spotlight Page?
A. A
Facility
Spotlight Page is the web page that consumers see when they click
your PGA Trade-In Network facility on the PGA.com
Value Guide. The Facility Spotlight Page includes facility information
and promotional content that you provide and control through your member
account. This web page is the end of the on-line road for a consumer who
has looked up a used golf club value, searched for a list of nearby PGA
Trade-In Network locations and clicked your location to learn more about
your facility, so its important that the Facility Spotlight Page be fully
populated, and frequently updated, with compelling information about your
facility.
Q.
I already advertise my trade-in program, so why should I be a
PGA Trade-In Network member, and promote my facility on the PGA.com Value
Guide?
A.
Promotion of your facility on the PGA.com
Value Guide is an exceptional national media value to compliment your
existing trade-in program advertising. The one-time set-up fee of $99
gets your facility exposed to the millions of trade-in and purchased-minded
consumers who visit the PGA.com Value Guide. Nearly 80% of PGA.com Value
Guide visitors are researching a planned purchase, and over 15% of them
do a zip code search for local PGA Trade-In Network facilities, so you
want to have your authorized trade-in facility on the list to drive incremental
traffic and sales to your facility.
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Questions
About Accepting Golf Club Trade-Ins:
Q. Who
determines a fair trade-in value for my customer?
A.
You do! Start by referencing the PGA.com
Value Guide for the Low, Mid and High trade-in value range for the
specific golf club model(s). If web access is not available or convenient,
simply print out a hard copy of the Liquidation values from your PGA Trade-In
Network account. The Liquidation values are the MID trade-in values from
the PGA.com Value Guide. Inspect the golf club(s) to ensure they meet
the minimum condition criteria as detailed on the Condition
Grading Assistant. If the golf club(s) qualifies, make a fair offer
to the customer. Many facilities are simply offering the MID-trade-in
value, as this is what you are guaranteed via liquidation. Other facilities,
however, determine the fair trade-in value on a case by case basis.
Q. How
will accepting trade-ins help my business?
A. PGA Professionals
who accept used golf club trade-ins can grow their new, in-line golf club
sales, as well as deliver higher levels of customer service. Accepting
trade-ins is a powerful service to provide customers, as it relieves the
customer of the unwanted used golf club(s) at a fair market value, allows
the customer to buy the new golf club(s) at a lower price, and long-term
enables the customer to buy more new golf clubs, more often. Accepting
trade-ins is a competitive advantage to a retailer, which contributes
to building long-term customer loyalty. The PGA Trade-In Network and PGA.com
Value Guide are the industry-standard resources and infrastructure
that make accepting used golf club trade-ins both easy and profitable
for PGA Professionals.
Q.
How
will the PGA Trade-In Network make accepting trade-ins easier?
A. The PGA
Trade-In Network and PGA.com Value
Guide are the industry-standard resources and infrastructure that
make accepting used golf club trade-ins both easy and profitable. The
PGA.com Value Guide is the National Standard for Golf Club Values that
effectively sets expectations on both the consumer and retailer sides
for the fair market value of used golf clubs, thus encouraging fair and
smooth trade-in transactions between consumer and retailer. The PGA Trade-In
Network offers FREE resources for promoting and operating a trade-in program,
and most importantly provides a quick, easy and risk-free outlet for liquidating
the used golf club trade-ins at values based on the PGA.com Value Guide.
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Questions
About Liquidating Golf Clubs:
Q. How is the Golf Club Liquidation tool risk-free
for trade-ins?
A. The Golf Club
Liquidation tool is a risk-free outlet for used trade-in golf clubs because
the liquidation values provided through the on-line tool are driven by
the trade-in values in the PGA.com
Value Guide. Therefore, a PGA Professional can commit a trade-in value
to a consumer based on the PGA.com Value Guide, and be guaranteed to liquidate
the golf club(s) for the same value through the PGA Trade-In Network Liquidation
tool. Provided the used trade-in golf clubs are taken in trade and liquidated
through the Liquidation tool within a reasonable time frame (note: the
values in the PGA.com Value Guide and Liquidation Tool are updated once
a week), the trade-in is risk-free. In addition, there is no cost to the
PGA Professional for using the Liquidation tool. Shipping costs, however,
are covered by the facility.
Q.
How
quickly will I get paid for liquidating golf clubs to the PGA Trade-In
Network?
A. The
PGA Trade-In Network is committed to processing your used golf clubs and
your payment as quickly as possible, and at a minimum will do so within
the following payment window:
- For all liquidation shipments received by the Network between the 1st and 15th of a month, your check will be mailed by the last calendar day of the month (Note: Checks are mailed via Standard U.S. Mail from MA, so they may take anywhere from 1 to 5 business days to arrive, depending on your mailing address).
- For all liquidation shipments received by the Network between the 16th and last day of each month, your check will be mailed by 15th calendar day of the next month (Note: Checks are mailed via Standard U.S. Mail from MA, so they may take anywhere from 1 to 5 business days to arrive, depending on your mailing address)
Q.
Can
I liquidate used golf club(s) that do not appear with a value in the PGA.com
Value Guide and Liquidation tool?
A. Only
golf clubs that are listed in the PGA.com
Value Guide with values are available in the Liquidation Tool. Keep
in mind that 52 brands and over 3,700 models of golf clubs are included
in the PGA.com Value Guide and Liquidation Tool, so not finding a golf
club model with a value will be very rare.
Q.
Are
there any limitations on what brand/model and quantity of used golf clubs
I can liquidate?
A. NO!
As long as the golf club model(s) appear with values in the PGA.com
Value Guide, and meet the minimum criteria for condition as detailed
in the Condition
Grading Assistant, they will be accepted by the PGA Trade-In Network
with no limit on the total quantity.
Q. What
are the minimum condition criteria to liquidate golf clubs to the PGA
Trade-In Network?
A. As long
as a used trade-in golf club meets the minimum criteria for condition
(and composition on sets) as detailed in the Condition
Grading Assistant, it will be accepted by the PGA Trade-In Network.
The criteria detailed in the Condition Grading Assistant guides a PGA
Professional to determine if a golf club has "zero value", and
is therefore unacceptable for liquidation.
Q.
How much
does it cost to use the Liquidation Tool?
A.
The PGA Trade-In Network Liquidation tool is absolutely free of charge.
You need only activate your member account to access and use the Liquidation
Tool, and other FREE resources of the PGA Trade-In Network. A pre-paid
UPS Ground shipping label is created for you in the liquidation process,
the cost of which is automatically deducted from the total value of the
liquidation.
Q.
What happens if my liquidated golf club(s) does not meet the minimum condition
requirements?
A. The PGA Trade-In Network sends email confirmations for every
liquidation received. In the rare instance when a liquidation contains
golf club(s) that do not meet the minimum condition criteria, the email
will detail what club(s) did not qualify, and why. Further, the email
will request your response as to whether you want the unqualified golf
club(s) returned to you at your expense, or the PGA Trade-In Network will
retain the unqualified golf club(s) at the cost of applying FREE SHIPPING
to the liquidation.
Questions
About Liquidation Values:
Q.
What
are the "Used" and "Unhit" Liquidation Values?
A.
The "used" liquidation value is
the MID trade-in value from the PGA.com
Value Guide, while the "unhit" value is an even higher value
to reflect the higher fair market value of clubs that have never been
hit. The PGA.com Value Guide, and therefore also the liquidation values,
are updated once a week, and specifically every Sunday morening at 2:00AM
EST.
Q:
Why does the PGA Trade-In Network Offer Both "Used" and "Unhit"
Liquidation Values?
A. The
PGA Trade-In Network enables PGA Professionals to recover a fair market
value for all unwanted equipment, whether used or unhit. By offering both
Used and Unhit Liquidation Values, PGA Professionals with unwanted used
trade-ins, demos, rentals and personal use equipment, or unwanted, unhit
overstocks and close-outs, can recover the fair market value from the
golf clubs through liquidation. All Liquidation Values are based on the
PGA.com Value Guide - the National
Standard for Club Values.
Q:
What
qualifies as an "Unhit" golf club?
A. An
"Unhit" golf club has NEVER BEEN HIT, and furthermore shows no signs of
shopwear or damage from inventory storage or retail display. Most
"Unhit"
golf clubs will have a protective wrapper around the head, shaft and/or
grip, however
the wrapper is not required for the golf club to qualify for the higher
"unhit" liquidation value.
Q:
Are
the "Used" and "Unhit" liquidation values updated at the same time?
A. YES!
Both the "Used" and "Unhit"
liquidation values are updated every Sunday morning at 2:00AM EST. In
other words, the values are updated before the beginning of business
every Sunday.
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Questions
About Golf Retirement Plus:
Q. How
do I earn Golf Retirement Plus incentives from the PGA Trade-In Network?
A. First,
enroll in the PGA Trade-In Network program by logging into your member
account and clicking the link under Account Status to enroll. Then, liquidate
golf clubs to the PGA Trade-In Network! The incentive structure is tiered
as follows depending on how much you liquidate:
Tier One: $2,000
- $3,499 total annual liquidation value** net shipping costs = 1% of dollar
volume back to dollar one.
Tier Two: $3,500
- $5,000 total annual liquidation value net shipping costs = 2% of dollar
volume on amounts greater than $3,499 (1% of first $3,499)
Tier Three: Greater
than $5,000 total annual liquidation value net shipping costs = 3% of
dollar volume on amounts greater than $5,000 (1% of first $3,499 AND 2%
from $3,500 to $5,000)
Q. Are
There Any Minimum Activity Requirements for the Golf Retirement Plus program?
A. Yes! To be eligible for the annual earned incentive, participating
accounts must liquidate a minimum of $400 (net shipping costs) worth of
qualified golf clubs in 2 out of the 4 quarters of the year.
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Contact
Info:
Q. Who should I email if I have any
questions?
A. Email info@pgatradein.com with any questions you may have.
Q. Who should I call if I have any questions?
A. Please call 888-777-3540 to speak with a PGA Trade-In Network
Representative.
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